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There’s marketing and promoting your club, and growing your member base, right
through to the rules and regulations for member protection and risk management.
What can be done at the range, to make it more “family friendly”
It can seem overwhelming, but local Dept of Sport & Recreation can help.
They have many resources available, and will have staff that can help with suggestions.
They often have developed a series of well-researched, yet simple-to-follow resource
booklets, including advice, how-tos, check lists and templates to give you guidance and
help on everything from starting a new club and setting up a committee, right through
to sponsorship and fundraising, and marketing and promoting your club—check out
the website in your State.
From the Plan, comes the action.
When to start—if you start in the last couple of months prior to the start of the new
membership year, then the new person is a member for a whole year.
Questions to be asked:
Have we the resources in place to make this work
Are the personnel trained and ready to make this work
What financial $$ is the club willing to put in, to boost success
What will we do precisely, and over what time frame
Is the range ready for an influx of people
As part of the action plan, thought must be given to the follow-up. Once new visitors
have been converted to members—what now?
If the club has signed on to gaining new members, then knowledge is your next step.
Ensure that the new members are continually being challenged in their development.
Understand the TRA Pathways and ensure that the new members know it as well.
Encourage them to take on small roles in the club, and include them in discussions.
Review and Evaluate
Now comes the time to look back and review…
What did we do right, and what could have been done better
Was the timing right
Did we need more training (coach & official)
How did the range cope—what needs to improve
Time to stop reading and GO PLAN FOR ACTION
T R A M A G A Z I N E — J A N U A R Y 2 0 1 8
